The #1 biggest mistake most life coaches make is trying to sell coaching
People don’t want to buy coaching, they want to buy “results”!
The solution is to create coaching PACKAGES, which:
- Focus on a specific result that your clients already want
- Bundle together your coaching and other services (instead offering single coaching sessions)
By doing this you are able to:
- Get more clients because a well designed package makes it an easy decision for clients to enroll
- Have more committed clients because they are investing in a long term process
- Stop selling your time or trading your time for dollars
- Create a more stable income because you are either getting paid up front or receive predictable recurring payments
Sounds great right? So, you may be wondering, how do I begin? What do I include? How much do I charge? And, how do I create a SIGNATURE coaching package?
These questions are exactly why we created this course.
First, you must clearly identify the result you are offering—your GIFT.
So, what is your gift?
Your gift is the best of what YOU have to offer, which means it is based off YOUR unique knowledge, skill, or life experience. It’s the result you’ve gotten for yourself—and if you package it, you can offer your client a shortcut to the success that you have had in your life.
So, once you know the result you want to achieve with your client, you need to break down HOW you are going to coach them to this end goal.
This is the COACHING PACKAGE.
In this course we take the mystery out of how to create a signature coaching package that sells!
- You’ll IDENTIFY YOUR COACHING NICHE and the specific gift you can offer your clients
- You’ll develop a curriculum based your recipe for success
- You’ll decide how to structure your coaching package, including:
- whether to offer individual or group sessions
- how frequently you will meet and for how long
- what add-ons, elements or bonuses to include
- whether to offer sessions in person or virtually
- You’ll answer the question “how much should I charge?”
- You’ll create a compelling name for your package and write descriptions that capture the outcomes while jumping off the page because you’ve written them in your ideal clients’ language.
Plus, this course will help you stop making the 2nd biggest mistake most coaches make: wasting their time stuck in the hamster wheel of client chasing!
The solution? Keep your clients coming back for more with a Client Ascension Process, which is just a fancy name for a coaching ladder of multiple packages.
So, are you ready to create your signature coaching package? We look forward to taking this journey with you. We’ll see you in the course.
Joeel & Natalie Rivera
Meet the Instructors
About the Instructor
Joeel and Natalie Rivera are a dynamic duo, as a husband-and-wife team, partners in crime, and BFFs! They are freedom junkies and prolific content creators who have been coaching, speaking, writing, and teaching for more than a decade.
Joeel is a former psychology professor with a Master’s Degree in Counseling and Education and is currently completing his dissertation on eudaemonic happiness for his Ph.D. in Psychology. Using the science of psychology and human potential, they train leading edge entrepreneurs, leaders, life coaches, and individuals how to master the power of their mind and create their destiny.
Joeel & Natalie have started more than a dozen businesses, including (in chronological order) imports, photography, non-profit teen center, life coaching, t-shirts, magazine, book publishing, professional speaking, conferences and workshops, holistic virtual office center, online directory, life coach training, online course publishing AND MORE!
They’ve taken what they’ve learned through their successes and (most importantly) failures, and today they run a powerhouse education and publishing company.
JOEEL’S BEGINNINGS: From an early age, Joeel faced adversity, including failing his first year of college and losing his brother to a car accident at the age of 19. This experience transformed his life and instilled a deep sense of purpose by inspiring him to give his brother Daniel’s name a meaning by helping others find their true path.
In 2009, he fulfilled his dream of opening a youth center in honor of his brother. Shortly thereafter, life called him a different direction and Natalie answered a Craigslist ad and took over his position of co-founder of this business.
NATALIE’S BEGINNINGS: After a decade of living a life that wasn’t authentically hers, and developing Chronic Fatigue Syndrome as a result, Natalie let go of everything and completely transformed. Through her journey to healing, she rediscovered her true self and greater purpose—to be an entrepreneur and inspire others to transform their lives. Natalie “retired” from the rat race at 24, put herself through school as a freelance designer. Days before graduating college (finally) she answered an ad for a business partner running a non-profit teen center.
JOINING FORCES: While Joeel & Natalie met for only 30 minutes during this transition of ownership, two years later they reconnected and recognized how synchronistically the stars had aligned to bring them together. They joke of the irony of how they “starting the same business, just not at the same time” and they’ve been co-creating in life and business ever since.
JOINING THE INFORMATION AGE: Joeel & Natalie joined the information age and became INFOpreneurs in 2014 when they went “green” and transitioned their print magazine into digital format. They found they could reach an exponential, worldwide market at a fraction of the time and cost—and they were hooked! They closed their physical offices and began converting their in-person workshops and training programs into information products and online courses.
THE NIGHTMARE/BLESSING: Then, in 2015 they received a proverbial “kick in the pants” to go “all-in” to the online world when Joeel fell ill after traveling overseas. Natalie became his full-time caretaker and their businesses crumbled down around them. They decided they never wanted to be in that situation again, so they dedicated themselves to converting their training, coaching and speaking programs into online courses that would outlive them. Their new business model is based on investing in “the new real estate”, which is creating passive income through building a portfolio of educational content.
Today they have 300,000+ students from 195 countries. They are passionate about sharing their story and inspiring entrepreneurs to monetize their passion and knowledge in this new digital education economy.